APC Teams Up With Lacoste, Prada Takes On NFTs, LVMH Prize Winner…L’Impératif Madame

Back to what the editorial team absolutely wants to share this week.

APC x Lacoste: the meeting that throws

APC X Lacoste Hurry

A new capsule full of surprises. After Catherine Deneuve, Suzanne Koller and Gwyneth Paltrow, it’s Lacoste’s turn to join the long list of personalities and brands associated with APC. As a symbol of this union, the two labels have decided to merge their logo. Lacoste’s signature crocodile, created in 1933, thus intertwines the acronym of the APC brand, meaning Atelier de Production et de Création. This collaboration is also a fusion of the two universes. That of Lacoste’s sophisticated sportswear, imbued with emblematic codes, to that of the label founded by Jean Touitou, which stands out for its minimalist accents and military references. Jeans, polo shirts, or even branded striped shirts will of course be included, but in brand new dimensions. Like this XXXL denim bag. Windbreakers, gabardines, shirt dresses and even a candle complete this collection. A meeting at the top.

A collection available from June 8 in stores and on the website apc.fr.

A new world for Prada

Prada arrives with a new phase of its TimeCapsule project. Hurry

Notice to virtual fashion lovers. The Italian house Prada is embarking on a new phase of its exclusive concept called Timecapsule NFT. Every first Thursday of the month, and for 24 hours only, a limited edition piece, both physical and virtual, will be released. Thursday, June 2 marked the first stage of this journey into the fashion of the future. On this occasion, Prada invited artist Cassius Hirst, son of multidisciplinary visual artist Damien Hirst, to create a shirt Timecapsule. Minimalist, the creation of the Italian house has an intriguing motif: one of the masks and brain scan emblematic of the work of Cassius Hirst.

Find more information on the website prada.com .

Mango plays the Camille Charrière card

Camille Charrière will present a collection with Mango. Hurry

The Spanish label is adding a new line to Camille Charrière’s well-filled CV this year. Mango invites the Frenchwoman followed by 1.3 million people on Instagram to design a capsule collection of forty pieces. The announcement could only be formalized via social networks. “I am very happy to announce that we are working on a small project with Mango for the holiday season” explains the fashion afficionada, in the caption of one of her publications, setting the tone for this collaboration. . Translation: we will have to wait until November. Before concluding “See you on the dance floor”.

A collection for the end of year celebrations to discover in November 2022 on mango.com.

Sunglasses to impress

Etnia presents volume 2 of its Ojo collection. Hurry

The claw barcelonian created in 2001 by David Pellicer returns with a new surreal chapter. If 2020 marked the beginning of the creative dialogue with Ignasi Monreal, the year 2022 is already advancing as a key stage in this relationship. Always inspired by the work of the writer John Berger and his book “Ways of seing”, the artist-painter reinvents the Ojo model, sunglasses with a playful frame with “two extra eyes” on each side . New colors – lavender, water green, and tan – and new textures, this summer capsule collection is heading to Asia with a jade “stone-like” acetate frame.

A collection available on the website etniabarcelona.com.

The Sessùn x Nina Koltchiskaya romance

Sessùn collaborates with Nina Koltchitskaya Hurry

A collection imagined like a romantic fresco. This season, the Sessùn brand, founded in Marseille, travels alongside contemporary artist Nina Koltchitskaya. Soft colors and exalted patterns, this collection made up of eighteen pieces celebrates the creative signatures of the Russian painter. “For me, clothes are real journeys that you take on yourself,” explains Nina Koltchitskaya. Let yourself be seduced by this collection of summer essentials, ranging from a bohemian dress to a patchwork bucket hat. You can also see sleeveless crochet vests, embroidered denim jackets and even an ultra-vitamin swimsuit. A wardrobe imbued with softness and lightness, cut for summer.

A capsule to be found on the website sessun.com.

Steven Stokey Daley, winner of the 2022 LVMH prize

Steven Stokey Daley wins the LVMH 2022 prize. (Paris, June 2, 2022.) Instagram stevenstokeydaley

The 25-year-old British designer won over the jury of the 9th edition of the prize with his label SSDaley. His signature ? For the moment, a men’s fashion wardrobe inspired by British heritage, and particularly Liverpool. According to the organisers, Steven Stokey Daley “reinterprets the elitism and institutions of the British upper class. It questions the structural nature of this British heritage through a ‘homosocial’ prism”. This earned him the LVMH prize for the 2022 edition, awarded by a jury made up of seven designers from the LVMH team (Jonathan Anderson from Loewe, Maria Grazia Chiuri from Dior, Nicolas Ghesquière from Louis Vuitton, Kim Jones from Dior Homme, Stella McCartney, Silvia Venturini Fendi, Nigo de Kenzo) as well as Delphine Arnault, Jean-Paul Claverie and Sidney Toledano.

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APC Teams Up With Lacoste, Prada Takes On NFTs, LVMH Prize Winner…L’Impératif Madame

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