FOOT / NFT assets: AS Monaco will be the first Ligue 1 club to offer NFTs

Cryptoactives: NFTs for supporters

AS Monaco football club and consulting firm Capital Block have teamed up to launch NFTs to AS Monaco fans. Capital Block today signed an agreement to become the official NFT agency of AS Monaco. This partnership will allow AS Monaco and Capital Block to work together to further engage with the club’s passionate fans and grow the club’s NFT community, allowing fans to own and collect some of the club’s most famous moments. club.

Capital Block CEO Tim Mangnall said: “This is a first for French football as AS Monaco will be the first club to work with an NFT consultancy, which will allow Monegasques to gain in-depth knowledge of the NFT market and thus create a successful and sustainable offer. .

NFT: AS Monaco is the first football club in France

AS Monaco is the first football club in France – and one of the few in Europe – to sign with an NFT consulting firm allowing the club to benefit from first-class support in the development of its NFT offer for his community of supporters. Capital Block is the only NFT sports and entertainment consultancy, helping clubs use NFTs as a powerful tool to improve fan engagement with the club they support (more information on Capital Block is provided at bottom of this press release). Capital Block already works with several renowned European clubs such as Galatasaray and Legia Warsaw.

NFTs for fans

Throughout the partnership, Capital Block will work with AS Monaco to help the club and its fans discover and navigate the world of NFT; then use them to interact with each other. In its role as official NFT agency, Capital Block will develop the NFT community within AS Monaco, launch NFTs for AS Monaco fans, create and build a comprehensive NFT strategy for the club and advise them on best NFT platforms for them to work on.

Capital Block says there are a number of ways AS Monaco could use NFTs to further engage with their fans, such as “money can’t buy” experiences or exclusive products that are

only available to certain NFT holders. In return, Capital Block becomes the official NFT agency of AS Monaco and will benefit from visibility on the club’s various communication channels.

Following the announcement, Capital Block CEO Tim Mangnall said: We are delighted to work with AS Monaco and we are really looking forward to getting started with the club. One of our first goals is to introduce AS Monaco and its fans to NFTs and how best to engage with them. We know the incredible benefits of building an NFT strategy and we will implement it in the months to come. We are really pleased that football clubs across Europe are starting to realize the importance of having an NFT strategy and know that those who do will benefit in many ways, as will their fans.

Oleg Petrov, Vice-President and General Manager of AS Monaco said: “We are delighted with this partnership with Capital Block, which will allow AS Monaco to strengthen its position in the field of digital innovation and improve the possibilities for supporters to connect to the club. Each passing day confirms the growing appeal of NFTs, Capital Block’s expertise will allow us to better understand this universe, to understand the issues related to it and to define a solid and sustainable strategy.

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FOOT / NFT assets: AS Monaco will be the first Ligue 1 club to offer NFTs

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