NFTs for the F1 Grand Prix in Miami – The Crypto.com Signed Project

Crypto.com on all fronts – Since the end of the 3rd quarter of 2021, Crypto.com leads an intense sponsorship campaign in the sports world. During the weekend of May 7 and 8, 2022, the Formula 1 (F1) Grand Prix sponsored by Crypto.com was held in Miami. During this event, Crypto.com proposed NFTs using a very original creation method.

On May 8, 2022, a F1 Grand Prix in Miami designed and sponsored by the exchange Crypto.com. On this occasion, the exchange created a collection of NFT unique and very original. Indeed, the NFTs of this collection have been generated in real time to represent the speed, sound and other data recorded during the F1 Grand Prix. In fact, these are visual expressions of the 57 laps based on the real data.

Kinetica participated in the mint 57 NFTswhich made it possible to offer fans a real gallery on race day. Fans on site on Grand Prix day could hope win one of these NFTs, just like those who could not be present.

Gallery image of NFTs offered by Crypto.com and Kinetica on F1 race day – Source: Twitter

To have the chance to win one of the 57 NFTs, it was necessary create an account Crypto.com and register before midnight on May 8. The announcement of the winners will be made on week of may 9. The co-founder and CEO of Crypto.com, Kris Marszalekspoke about this collection:

“Providing unique and innovative ways to engage with Web 3 technology is at the heart of what we do at Crypto.com. (…) We are thrilled to give NFT fans and enthusiasts the opportunity to win a most unique piece of art, sports and technology history. »

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The F1 Grand Prix seen from another angle thanks to NFTs

First, the NFT collection allows tocapture the race of Crypto.com’s inaugural F1 in Miami. Besides, 8 local artists participated in its creation thanks to the allocation of a section of the track each. Individually, the works express the style of each artist. And together they create the outline of the track.

The CMO (marketing director) of Crypto.com, Steven Kalifowitzwas delighted with the creation of this NFT gallery in collaboration with Kinetica:

Kinetica: The Crypto.com NFT Gallery is truly remarkable – both visually and technologically – for bringing the Crypto.com Formula 1 Grand Prix in Miami to life. Through the gallery and experience, we’re giving fans a whole new way to experience live events, sports, and NFTs. »

Finally, if you weren’t lucky enough to win one of these 57 NFTs, don’t be disappointed! Indeed, Crypto.com and the F1 Grand Prix in Miami concluded a 9-year partnership. It is therefore a safe bet that you will be able to try your luck again next year.

Considering the creation of this collection of NFTs in honor of the very first F1 race that Crypto.com took part in, it wouldn’t be surprising if the exchange replicated something similar on the occasion of the FIFA World Cup 2022. Indeed, as official partner of the 2022 World CupCrypto.com could decide to make a new collection of NFTs for this historic event.

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NFTs for the F1 Grand Prix in Miami – The Crypto.com Signed Project


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