When NFTs set the tone! – Non-fungible tokens (NFT) no longer only affect visual art. Indeed, the music industry also interested in NFTs. The company Our Happy Company launched in February 2022 an NFT platform dedicated to music and called OurSong. This company has just successfully completed its start-up fundraising by raising millions of dollars.
The beginnings of OurSong accompanied by the giants of Web 3
According to a announcement of the company Our Happy Company, its first fundraising was a great success. It should be noted that Our Happy Company was founded by streaming industry veterans and entertainment :
- John Legendmusician and producer
- Chris Linfounder of KKBOX a music streaming service
- Kevin Linfounder of Twitch the famous streaming platform
This seed funding round enabled the company to raise $7.5 million. These funds will be used to continue the growth and development of the OurSong musical NFT platform. This explains why the funding round was led by experts in the field of NFTs and Web 3 such as Infinity Ventures Crypto and Animoca Brands.
Besides, OurSong is the main product from Our Happy Company. It comes in the form of a NFT-platform available on mobile. OurSong was designed with the aim of offering creators of musical art (musicians, artists, etc.) a fairer way to monetize their work, while creating real communities around them.
Finally, the co-founder and executive chairman of Animoca Brands, Yat Siu said he firmly believes in OurSong:
“Our goal at Animoca Brands is to seek out and support companies that are building the open metaverse. One of the fundamental requirements of the open metaverse is that it must provide a fair system for creators. That’s why we’re proud to support Our Happy Company and its mission to elevate artists, musicians, and all creators to higher levels of individual achievement. »
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The development of the OurSong musical NFT platform
Since its launch, OurSong has managed to convince 150,000 users. The application already allows artists to download and create their content as NFTs. The long-term goal of the platform is to solve one of the problems encountered with music streaming sites: bring artists closer to their fans. In addition, another objective of the platform is to allow the public to collect rare items created by artists in the form of NFTs.
OurSong co-founder Terry Leong said:
“This idea of collecting, building a community and engaging with the community, I think it has a lot of prospects not only for the music industry, but for a lot of traditional content industries as well. »
Also, currently OurSong app is compatible with Ethereum (ETH), BinanceChain (NBB), Thundercore (TT) and within a few days with polygon (MATIC). Regarding fundraising, it will allow OurSong toexpand your teamofestablish partnerships, but especially to educate artists on the subject of NFTs.
Thus, since OurSong intends to involve artists in its platform of NFTthere is little chance that she will experience the same disappointment as HitPiece.
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NFTs get hot: OurSong raises $7.5 million
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