The NBA launches its NFTs: how US basketball is aiming for the crypto dunk

NFTs back on the court – Decidedly, the NBA and basketball seem very fond of Bitcoinfrom cryptos and now NFTs. The national association of American basketball has just formalized the release of its latest initiative linked to Web3, on the occasion of the play offs. The collection is called NBAxNFT and is positioned as ” the official Web3 home base for the NBA “.

The sports community, a precursor for crypto adoption

After having had a sensational debut within the crypto-initiated community, NFTs are increasingly occupying the more mainstream media space. Whether it is to monopolize part of the buzz and surf the wave that some might call “fashion”, or to provide a real user experience, the initiatives are legion. Every day, every week now has its share of NFT news. Everyone is doing it, starting with major American groups.

The recent transition from “Facebook” to “Meta” is a perfect example. All major international groups want their place in the metaverse. In addition to companies specializing in blockchain and cryptocurrencies, there are also “pioneers” of a new kind. The latest entrants as McDonald’s, Victoria’s Secret Where Ralph Lauren are not particularly innovative at the technical level, but it is large international groups (followed by a large fan base) that now cover these subjects.

Although the sharpest crypto minds may judge that these companies are simply taking advantage of a “hype”, of a new product to showcase, they still bring a significant spotlight on the NFT scene. What better than one of the most followed competitions in the United States to continue to promote it?

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In short, the four knights of the apocalypse. These terms, which have been recurring insistently for months, characterize theambition of this collection. In any case, this is how the NBAxNFT Twitter account introduced the project to fans.

the NBAxNFT twitter account formalizes the launch of its collection of non-fungible tokens.

“We feature everything at the intersection of basketball and Web3, including NFTs, gaming and the Metaverse. »

NBAxNFT Twitter account

Just that. Beyond this skewer of keywords marinated in crypto sauce, the NBAxNFT initiative is for now only a Twitter account and a discord server. But the partnerships arrive and theNBA Top Shot app developed by the highly respected Dapper Labs, seems to hold pride of place, although nothing has been formalized since the tweet.

It is still a safe bet that it will be emulated within the NBA. For its part, the San Francisco Bay Club, Golden State Warriorsunveiled the first elements of this new NFT collection (the second) with this time a small innovation.

Indeed, each time the team qualifies for the next round of playoffIOwners will see their NFT evolve visually, but also by bringing new utilities and functionalities. There will be 3,000 GSW Playoff NFTs at “ mint », divided into 12 different designs. The project also announced that there would be an auction to acquire the rarest NFT in the collection: the Gold Bar Access Pass. Once in the pocket, this non-fungible token will offer its owner two tickets to a Warriors game as well as a small gold bar.

The mint price is $499.99, except for the single Gold Bar version. The latter will be sold to the highest bidder, as in the first collection launched by the club. The commemorative NFT of the sixth championship title had then torn off at 285,111 Ethers. Or the tidy sum of $ 871,591 at the time, winning the record for an NFT related to sport!

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The NBA launches its NFTs: how US basketball is aiming for the crypto dunk


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