Visa launches its program to help artists create NFT content

The credit card giant decided to inaugurate a year-long program to empower artists in the face of the non-fungible token revolution. baptized Visa Creator Program, the latter aims to accelerate the adoption of NFTs by creators of digital content. Whether they are musicians, videographers, whether they come from the world of fashion, cinema or the visual arts, Visa wishes to help these artists to tame these new technologies. Cuy Sheffieldhead of the crypto department at Visa, summarized the company’s goal: “NFTs have the potential to become a powerful accelerator of the content creator economy. Through the Visa Creator Program, we want to help this new category of small and micro businesses to exploit new mediums for digital commerce. » For the crypto manager, NFTs represent a new form of e-commerce.

An accessible program with participants experienced in the world of NFTs

The Visa Creator Program will have no hard cap on the number of creators and all members will have access to Visa clients and a wider network of mentors. Visa also announced the first participant in its program: the artist micah johnson, an important artist in the NFT world. Especially for his collection of a young black boy astronaut, named Aku.

An advantageous program

The long one-year road to mastering the use of non-fungible tokens will be oriented around five main axes… First of all, mentoring: participants will be advised by Visa teams on the choice of blockchain, the type of smart contract, etc The second axis will focus on the creation of a seasoned community in the field of NFTs. For the third, participants will have access to advice from digital trade thinkers and researchers. For the fourth: access to Visa customers and partners in order to create a solid network. Finally, a unique allocation with the aim of developing their business around NFTs.

The program created by Visa represents a new leap forward in the world of blockchain. The credit card giant, like many others, saw the immense potential of non-fungible tokens. And this opportunity, Visa seized it in order to train new players in this universe. Because, as the head of the crypto section explained, the company also sees it as a way to create new supports for digital commerce.

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Gregory Morat

Student passionate about entrepreneurship and fascinated by the technologies behind cryptos! And yes, I am convinced that the two are intimately linked: blockchain and NFTs are revolutionizing many sectors and presenting unprecedented opportunities.



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Visa launches its program to help artists create NFT content


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